LEXA CHUNG is sharing her wisdom with the launch of a new fashion app inspired by 1990s movie “Clueless”.
Villoid is a new social style app that acts as a “virtual dressing room” — an analogue version of the computerized wardrobe in the cult chick flick.
Similar to Instagram but specifically for fashion and with a buy button, the app offers users a platform where they can share their style by uploading products and photographs onto a mood board, follow friends and fellow style mavericks, love boards and individual items. It also features a handy buy button for instant purchasing of can’t-live-without items.
“I suppose that scene in Clueless where the computer puts an outfit together from Cher’s wardrobe really stayed with me,” says the star. “Clothes are fun, making mistakes is fun, being inspired is fun. Villoid celebrates the process of getting dressed and showing your friends.”
Villoid is now available in App store globally, with an Android version set to launch later this year or in early 2016.
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