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Season: Fall/Winter 2021
Buy: Online at OVO’s website
Release Date: October 30
Editor’s Notes: Hip-hop’s reigning dads team up on OVO and BAPE’s latest collaboration.
Drake‘s apparel imprint and the Japanese streetwear giant have recruited Future to star in an accompanying campaign, a series of images that see the Atlanta rapper take over an opulent mansion.
For FW21, the two brands go over the top with graphics, prints, and branding.
Hoodies and sweatpants arrive in camo, overlaid with a repeating print of OVO’s owl logo, topped off with BAPE’s toothy shark.
Other unsubtle pieces include BAPE shark balaclavas, long-sleeved tees reading “APE SHALL NEVER KILL OWL,” and a shirt bearing a glittery version of the wide-eyed bird.
The collection is garnering mixed reactions on social media.
On OVO’s Instagram, fans seem to be enthusiastic about Future’s starring role in the campaign. “Seeing Hendrix in OVO has officially made my year,” a top comment reads.
On BAPE’s page, though, onlookers had an entirely different reaction.
“Imma buy this just to Resale to one of these drake fan boys,” one user wrote, followed by a comment simply reading “DONDA.”
https://www.instagram.com/p/CVicJakLZrN/
Beyond the latest BAPE x OVO, Drake has been up to some equally extra antics recently.
Most recently, the Lover Boy was spotted in wearing a $2.2 million Richard Mille RM 056 Tourbillon Sapphire, a watch cut from blocks of solid sapphire.
He paired the rare timepiece with a full-length fur coat, a confusing flex considering Los Angeles’ mild weather.
Earlier this month, The Boy threw an extravagant, Narcos-themed birthday party — which he attended wearing a Canadian tuxedo, complete with a bolo tie, cowboy hat, and ostrich boots.