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Giorgio Armani Explores Ethereal Romanticism in Spring/Summer 2020 Collection

Giorgio Armani’s spring summer collection pays homage by nothing more fundamental than mother nature. Titled Earth, the designs were inspired by the legendary mythological character Echo – a spirit, a metaphor of femininity, lighting, creativity and imagination – which its elements and colours are very apparent throughout the show. The journey begins with Armani’s most renowned and typical territory – suits – the usual structural silhouette is replaced by almost weightless, kimono-style cut, with roundness in the shoulders, emphasis on the waistline which follows the natural curves of the body.

Organic shapes and floral prints in soft pinks, muted greens, lilacs, dove greys and liquid blues take over the runway in ethereal floor length silk dresses, parachute pants, raw ruffled seam detailing, tropical floral prints, embroidered silk jumpsuits made of silk swathes.

Tinted and translucent, the accessories mimic the shape, form and movement of bodies of water. Transparent acrylic wavy bracelets, waterdrop-shaped statement earrings, bulky belts, cascading beads and looped cord necklaces resemble different water elements in the familiar hushed watercolour hues as the clothes. While we also see the number 11 peek through here and there to echo the special location of the show, the courtyard of the designer’s 11 via Borgonuovo property in Milan.

Giorgio Armani

armani.com

Chater House, Central
Canton Road, Tsim Sha Tsui
Elements, Tsim Sha Tsui
K11 MUSEA, Tsim Sha Tsui

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