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Gwyneth Paltrow Loves This ‘Fantastic’ Lip Gloss by Clean Beauty Brand Ilia

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Dry lips getting you down this winter? Pucker up for the perfect pout with our new favorite lip gloss! We discovered this bestselling balm from Vogue’s Beauty Secrets video featuring the one and only Gwyneth Paltrow. As the founder of lifestyle brand Goop, Paltrow is well-versed in the world of wellness and clean beauty. So, we couldn’t wait to hear her everyday skincare routine. “My favorite beauty product ever is lip balm. I love lip balm, I’m a lip balm junkie,” Paltrow said. “I’ve got this fantastic Ilia lip balm. And it just gives you a nice little pink.”

Paltrow’s go-to lip product is a gloss, balm and tinted lip oil in one. Ilia founder Sasha Plavsic told E!, “We just launched this ode-a-la-90s gloss in six shades and it’s really been taking off. What makes this tinted lip oil formula so special is that it’s packed with active levels of Salicornia (a sea succulent) that can improve hydration up to 6000%.” Sign Us up! Find out what all the buzz is about with this luscious lip gloss.

Ilia Beauty petals pink lip gloss
Ilia Beauty
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Get the Balmy Gloss Tinted Lip Oil for just $26 at Ilia!

The Ilia Balmy Gloss Tinted Lip Oil moisturizes dry lips while adding a hint of color. Packed with plumping hyaluronic acid and powerful botanicals, this hydrating gloss leaves lips smooth and soft with a natural sheen. You have six pretty shades to choose from — a tropical pink (Paltrow’s pick), neutral nude, burnt coral, soft lavender, berry mauve and rustic orange.

Ilia Beauty lip gloss
Ilia Beauty
See It!

Get the Balmy Gloss Tinted Lip Oil for just $26 at Ilia!

Paltrow is not the only star who swears by Ilia — other celebrity fans of the beauty brand include Camila Mendes, Lucy Hale and Maddie Ziegler. And this cruelty-free lip oil is a fan-favorite! One shopper said, “This has been my holy grail! It gives the perfect amount of moisture and tint of color. It blends so well & is not too rich in color, but not dull either. Ilia is killing it!!” And another reviewer reported, “Makes my lips hydrated and smooth.”

Valentine’s Day is right around the corner, so keep your lips hydrated with this tinted lip oil from Ilia. Sealed with a kiss!

See It! Get the Balmy Gloss Tinted Lip Oil for just $26 at Ilia!

Not for you? Explore more lip products here and shop all other beauty buys from Ilia here!

This post is brought to you by Us Weekly’s Shop With Us team. The Shop With Us team aims to highlight products and services our readers might find interesting and useful, such as face masks, self tanners, Lululemon-style leggings and all the best gifts for everyone in your life. Product and service selection, however, is in no way intended to constitute an endorsement by either Us Weekly or of any celebrity mentioned in the post. The Shop With Us team may receive products free of charge from manufacturers to test. In addition, Us Weekly receives compensation from the manufacturer of the products we write about when you click on a link and then purchase the product featured in an article. This does not drive our decision as to whether or not a product or service is featured or recommended. Shop With Us operates independently from advertising sales team. We welcome your feedback at ShopWithUs@usmagazine.com. Happy shopping!
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