On April 10, Apple will open three dedicated stores-within-stores to sell its premium smartwatch.
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The stores, which will be situated in London’s Selfridges, Galaries Lafayette in Paris and Isetan in Tokyo, will be spaces where customers will get the opportunity to get up close with the devices, trying them on and even placing orders ahead of their official launch date.
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All three different versions of the Apple Watch will officially go on sale on April 24 in the US, the UK, Australia, Canada, China, France, Germany, Hong Kong and Japan.
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