The two automobile brands have come together for a clothing capsule collection titled Audi Powered by PZero.
The lifestyle collection includes a leather jacket, driving shoes, a baseball cap and a scarf and is being distributed through the Audi network and at the Pirelli flagship store on Corso Venezia in Milan.
The jacket mixes leather with neoprene, with elastic ergonomic insets, and padded shoulders and elbow details borrowed from Audi car interiors, while the driving shoes are constructed with experimental fibers, rubberized leather and suede. The leather and neoprene cap with sportscar seat stitching is joined by a 100% wool scarf.
Pirelli has provided tires for the Audi High Performance line of sportscars and also has some established fashion credentials, with its annual calendar attracting the industry’s top modeling and photographic talent.
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