You probably own a pair of training shoes for sport or the gym, and a separate pair of comfortable kicks for everyday wear. That's the way it's always been -- until now. We met up with siblings James and Josh Shorrock, whose backgrounds stem from
Adidas and popular sneaker-loving platform
Hypebeast, to find out more about their Hong Kong-based footwear brand
LANE EIGHT. We discussed their performance-meets-lifestyle shoes, how they're disrupting the footwear industry, and the challenges of being entrepreneurs living the startup life.
Name: James and Josh Shorrock
Profession: Co-founders of LANE EIGHT
Industry: Performance Footwear
Startup since: May 2017; officially launched August 2018
The post Startup Life: James and Josh Shorrock of LANE EIGHT appeared first on Prestige Online - Hong Kong.
