Celebrity Life
#62 TNRE : My Perspective on Photo Editing
How much is too much? Where do I draw the line? Etc. I enjoy editing photos but what does “editing” mean? Don’t you mean “re-touching”? Is there a difference? What…
#62 TNRE : My Perspective on Photo Editing
How much is too much? Where do I draw the line? Etc. I enjoy editing photos but what does “editing” mean? Don’t you mean “re-touching”? Is there a difference? What…
#61 TNRE : Hashtags & Influencer Marketing
A hashtag is a type of metadata tag used on social network and microblogging services which makes it easier for users to find messages with a specific theme or content.…
#60 TNRE : Naina Reads Emails : Photograph Us For Free
The WTFNaina series wasn’t as entertaining as I’d hoped it would be. It was more “confrontational” or negative as far as I can tell. And not for you folks reading…
#59 TNRE : My Professional Journey Part Two
Part One was broadcast / published last week. All podcast episodes are on naina.co/tnre In Part Two, I talk about my first ever client photography gig in 2006. When I…
#58 TNRE : My Professional Journey Part One
Considering how much I talk, I’ve never talked about my journey. I thought about blogging it but I realized I’d probably end up writing a lot and I would ramble.…
#57 TNRE : Eleven Years Of Twitter
I signed up on the Twitter network on 13th of July 2006. The team had launched it in March of 2006 and someone sent me an invite to sign up…
#56 TNRE : Fake Followers & Comments
What are “fake” followers? Is there a way to figure out if someone else has fake followers? How can you tell if you have fake followers? Is there any advantage…
#55 TNRE : Fashion Bloggers Need To Be Stopped ( Criticisms )
Sometimes, I think I should call this podcast, “I don’t know what I’m talking about” and not because I suffer from a crippling ego problem due to Impostor Syndrome but…
#54 The Naina Redhu Experience : Aadhaar, GST, Brand Communication Skills & A Case Study
Talking a bit about Aadhaar ( wrote a piece on the blog if you’d like to educate yourself about the basics ) and GST ( how it is different from…
#53 The Naina Redhu Experience : Influencer Marketing for Brands, Part Eight, Things To Consider with Influencers
Things to consider when you - as a brand - start looking for Influencers. I get into details of the notecard that was introduced in the last podcast episode.
Influencer's Presence + Influencers who are Specialists & Generalists + Influencer References ( Media Kit / Client List ) + Content Quality and Production + Content Licensing + Disclosure Handling + Preference for Direct or via Agency relationship with the Influencer.
Enjoy! And thank you for listening / watching. What do you think about this series? Is there something I'm completely missing? Am I talking about stuff that's too basic? Am I making any sense? Would love to know!
#52 The Naina Redhu Experience : Influencer Marketing for Brands, Part Seven, What is an Influencer? Where do I find Influencers?
Finally! 52 weeks of this podcast. A whole year! Unbelievable eh - at least to me! And the seventh edition in the Influencer Marketing for Brands series! ( I'm talking about - from a brand's point-of-view - who or what is an "influencer" and I also talk about where you can find these influencers. )
I get a little pedantic about things like "What is an Instagram bio?" because a lot of people are starting on this "influencer marketing" thing only in 2017 - they are new to social networks and we can all use a bit of a nudge to get started.
Where will you find influencers? Ask around. Word of mouth is ideal to know who has done solid work. "Follower" counts can be and are super deceptive. Do you research, talk to other brands who have experience in working with influencers. Where did they get value from? Ask for recommendations.