German luxury luggage brand Rimowa is no stranger to extravagant collaborations. From its collaboration with Fendi to the more street-oriented Supreme and off-white, Rimowa has cemented its name as a true travel icon to both young and seasoned travellers around the world. In its latest collaboration, Rimowa took it way beyond its usual functional yet fashionable design to unveil a suitcase that is equal parts functional, beautiful and experiential.
Rimowa Offers A Suitcase Packed With Flying Time
A suitcase is only useful if you have somewhere to go. The Rimowa x Skyhour suitcase provides the answer to both equations. Its first ever experiential suitcase is based on the iconic Rimowa original cabin that will unlock 12 “skyhours” of paid-for coach travel every month for a year. Each month, the accumulated hours will be redeemable 1-1 for flying hours on skyhour.com – which is equivalent to a ton of short trips or a couple of globe-trotting adventures.
“we wanted to develop an ecosystem of services in combination with our products that help create more meaningful travel experiences,”
“From the beginning, we’ve wanted to develop an ecosystem of services in combination with our products that help create more meaningful travel experiences,” Hector Muelas, Chief Brand Officer at RIMOWA, said in a statement on Forbes. “Skyhour shares our vision for a more holistic offering and thoughtful approach to innovation.”
Rimowa prides itself on its innovative creations. in 1937, they were the first to introduce aluminium to the manufacturing of suitcases, paving way for lightweight luggage of today. This time, Rimowa proved once again that suitcases are beyond simply a product but a catalyst for meaningful experiences. The Rimowa x Skyhour suitcase remains an object, albeit one that will last through a long time and reminds you of the memories after the adventures are over.
The suitcase includes 12 inspirational city stickers from the Rimowa Sticker collection. Visit Rimowa.
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