A memorable journey. While not every Bachelor or Bachelorette found lasting love during their time on the franchise, they all do get their own poster and tagline — some more memorable than others.
Sometimes the tagline perfectly fits the lead of the show. For season 10 of The Bachelorette, for example, Andi Dorfman‘s tagline read, “She’s looking for the right Juan one,” a play on Juan Pablo Galavis. Dorfman landed her own season after eliminating herself from Juan Pablo’s season 18 of The Bachelor, famously telling him off for being disrespectful and continuously saying, “It’s OK.”
She wasn’t the only one to call out the former soccer player. Clare Crawley went off on Juan Pablo during the finale of The Bachelor, after he led her to believe he was going to choose her and blindsided her by sending her home during the final rose ceremony.
After years of searching for love on Bachelor in Paradise and Bachelor Winter Games, Clare finally had her chance to find “The One” during her season of The Bachelorette — and got her own awkward poster, which was a redo of the iconic image for the 1967 film The Graduate.
The meaning behind it: Clare was the oldest star to lead a season, as she was 39 when it aired. However, age didn’t matter — she still found love and got engaged to Dale Moss less than two weeks into filming. The pair split up in January 2021, two months after their engagement episode aired. The following month, Us Weekly confirmed that they were giving their love another shot — but they called it quits again in September of that same year.
Pop culture references are a common go-to for the franchise’s teasers — but many of them have missed the mark, including Bachelorette Jennifer Schefft’s season 3 homage to Sex and the City.
Former football player Jesse Palmer’s poster in 2004 focused on his NFL past a little too much. He would go on to host Clayton Echard‘s season 26 of The Bachelor following Chris Harrison‘s June 2021 departure. Echard’s poster labeled him an “underdog” and featured him cuddling a litter of puppies, which felt weirdly off brand for the football player, who made his debut on season 18 of The Bachelorette.
The artwork for Jake Pavelka’s season of the Bachelor in 2002 might be one of the most cringeworthy. The teaser played up his pilot persona by featuring the female contestants dressed up as flight attendants from a bygone era.
Nearly 20 years later, Peter Weber, better known as “Pilot Pete,” had to settle for a badly Photoshopped image of him standing in the aisle of a very fake looking airplane.
While the photo didn’t soar, the tagline for his season, which aired in 2020, sure did: “Expect turbulence.”
Keep scrolling to see the more memorable posters and taglines through the years: