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Suddenly, Frank Ocean’s Homer Launches Web Store & Collection #2

Remember Frank Ocean‘s enigmatic jewelry brand, Homer? It went quiet after its launch in August, keeping to itself and its New York flagship outpost, until it announced its second collection out of nowhere on December 19. We’d heard that the second collection was en route but that was it: who knew Frank’s company would make […]

Frank Ocean Is the Not-So-Secret of Homer’s Success

Homer, the enigmatic luxury label that Frank Ocean launched early this month, debuted with little more than a catalog. So why did Homer take over the internet for a few days? The answer is, well, not much of a surprise. It is interesting that the low-key company maintains ongoing interest, despite an utter lack of […]

Man-Made Diamonds & Prada Anoraks: Decoding Frank Ocean’s Homer Catalog

After shaking up the entire world late last week with the initial announcement, Frank Ocean’s Homer debuted its first collection of jewelry and silk scarves inside the New York Jewelers Exchange on Monday. Though its selection of fine wares is substantial, the coveted 160 page Homer catalog is harder to come by, given that it’s […]

Homer x Prada Is a Full-Circle Moment for Frank Ocean

So, what exactly is Frank Ocean up to when he’s not blessing us with certified eargasms? Starting his own luxury company, apparently. Today, the 33-year-old artist announced Homer, his own independent American luxury brand specializing in high-end jewelry. Beginning August 9, the inaugural Homer collection will be available exclusively at the label’s New York store […]

Welcome Homer: Frank Ocean Announces His New Luxury Company

To say Frank Ocean keeps a low profile is a bit of an understatement, so when he finally does go public with something, it’s a pretty big deal. So it goes for his enigmatic new luxury company, Homer, which the musician announced in the early afternoon of August 6. What is Homer, you ask? Well, […]
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