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Waiting at Hayden’s introduces the exciting concept of shoppable novels

Futurists and marketers have long discussed the idea of a shoppable television program, where you could simply click on a product or an outfit being worn by your favorite character, and buy it directly from your television. That concept is not quite ready – but imagine watching an episode of “Project Runway,” seeing an outfit…

The post Waiting at Hayden’s introduces the exciting concept of shoppable novels appeared first on The Vivant.

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