Celebrity Life
Vetements’ New Label, VTMNTS, Is Same Same but Different
Earlier this year, Vetements revealed that it would be launching a new label dubbed VTMNTS. Now, its new collection is finally here. Aimed at the younger generation, VTMNTS describes its goal as giving the same “quality feeling that Hermès gives their sophisticated clientele.” Basically, the brand is meant to be a premium take on a […]
Vetements’ New Brand Has a Name and Surprisingly Accessible Clothing
Brand: VTMNTS (by Vetements, naturally) Season: Spring/Summer 2022 Buy: Vetements’ website, maybe VTMNTS’ website, and stockists like SSENSE, presumably. Editor’s Notes: Well, who could’ve seen this coming — besides everyone? Vetements has finally unveiled its much-ballyhooed “Secret Project”: it’s called “VTMNTS” (shock!) and deals in apparel that looks fairly similar to mainline Vetements (awe!). Snark […]