Celebrity Life
Tumiâs Victor Sanz on the Future of Travel
The question of when we can travel again is never far from our minds. Our suitcases are gathering dust in the corners of our home and â when was the last time youâve seen your passport?
Times like these are hard for all, and one would expect, even harder for travel brands. But Tumi, whose core offering ranges from travel bags to everyday essentials, have deftly matched their products with customersâ changing habits with its Spring/Summer 2021 collection.
With a finger on the pulse of the travel industry, we speak to Tumiâs creative director, Victor Sanz, on the future of travel, sustainable design, the opening of Tumiâs first virtual store, and where heâs looking forward to going next.
Sustainability is a huge part of Tumi's brand. How are you still pioneering this dialogue and what sustainable goals does the brand have for the future?
Sustainability has always been core to the Tumi brand â itâs woven into the fabric of everything we do. Our planet is an astonishing place and we believe itâs our responsibility to preserve it. Our focus on sustainability starts with design and the inherent DNA of the brand that migrates beyond a singular, seasonal function. Tumi is built to last and built to repair â we design products that donât need to be replaced and are not disposable. By putting excellence and quality first, we ensure that every Tumi product has lifelong purpose. The Tumi global repair network contributes to this goal by empowering products to be used and carried even longer. If something goes wrong, weâll fix it. If it breaks, weâll repair it. This means fewer bags end up in the landfill.
On top of this, we are marrying the idea of technology and innovation with sustainability. You donât have to choose one over the other. We are developing recycled materials and production processes that adhere to our rigorous testing standards and resulting in products that last. This season we are expanding our sustainability products across a number of collections such as the Merge, Devoe, Alpha Bravo and V4 hardside luggage. Look out specifically for the signature Navy Camo print appearing across a few collections which uses post-industrial recycled materials.
As a brand whose core offering are on trunks and traveling bags, has the pandemic affected the company greatly? Has the pandemic changed the brand's strategies in any way?
While Tumi is known for its strong travel heritage, everyday bags and essentials have been a core part of our range for a long time. We create high performing products to elevate all journeys and life on the move. We design to match the shifting habits of our customers and the way those have been affected by this pandemic is no different. Travel has changed and our customersâ lives are more complex today. People are taking shorter journeys like day trips and weekend getaways. You can see how we are responding to that in our new Alpha Bravo Capsule where all the bags turn into two to suit shifting requirements. This season we also introduced bags with hidden secondary bags for grocery shopping or extra space and some that expand or shrink to match the need or purpose.
Do you think the way people are going to travel will change in the future? What trends are Tumi foreseeing? What products will people need?
Travel will naturally change. In a lot of ways, it already has. This pandemic has had a profound impact on us and we will see effects of this for years to come. People will want to protect themselves more. Airlines and other transportation services will have to respond with restrictions and guidelines to help protect the passengers and make their journeys more enjoyable. I also think people will perceive travel differently. They will treasure their time away for leisure or adventure, and will focus on maximizing their experiences. Likely, we will see people continuing to explore their own countries and cities. People will also be traveling to reconnect with family, friends and their community.
In terms of products, at Tumi we are well placed to support the continuous shift in habits. We are designing to simplify life on the move and provide freedom from worry, frustration, and distraction â something we all need more than ever.
You trained in the classical forms of art before moving to industrial design. What would you say your creative approach is?
I always wanted to be a sculptor and have been interested in the arts for as long as I can remember. You can see this in Tumiâs 19 Degree collection where we wanted to create a sculpture that you can go traveling with. The arts still inspire me to this day â I connect with artists, musicians and architects and other creatives from across the world to keep getting inspired.
Travel was a huge part of my creative process in the past. Now that I do less of it, I find inspiration in the connection with creative individuals who are pushing the boundaries in their own industries. Besides inspiration, itâs critical that I understand the customer â the person I am designing for. I need to understand their changing lives and habits, how they move and how they are going to use the product. Finally, I need to create that emotional connection between the product and the customer â it has to look great as well as perform for the intended use.
What is good design to you? Do all designs need to serve a purpose?
The most important thing for a designer is to understand for whom they are designing. Design should not be done for designâs sake but to fit a purpose and simplify the lives of people that interact with it. Good design also needs to last â for the sake of the customer and our environment.
The Tumi Virtual Store is the first of its kind and functions as more than just an online shop. Did you help conceive the project?
The Tumi Virtual store is a great example of how we are migrating and expanding ways to connect with our community. We strive to be wherever our customer is and with this space, we wanted to create something experiential and innovative in the digital realm. From experiencing products in 3D and placing them in your own environment via augmented reality to fun content and social interaction, this store is a natural evolution for the Tumi brand. The motivation behind it goes back to the essence of Tumi: to move forward, push our own boundaries, and find that new environment for ourselves.
Where would you go once the travel restrictions are lifted?
I am very much looking forward to reconnecting with friends around the world that I have not seen for a long time. Africa has been on my bucket list for a long time so that would be a great place to go and explore. Antarctica is another â not many people go there. But there are many parts of my own country that I still need to discover, too. So many possibilities!
Which Tumi bag will you take with you?
I would take the Alpha Bravo Barracks to Africa, itâs very versatile and it can survive all the terrains that I would love to explore with the two-bags-in-one functionality. Itâs the perfect bag to explore with.
The post Tumiâs Victor Sanz on the Future of Travel appeared first on Prestige Online - Hong Kong.
Todd Handcock of Collinson on The Future of The Travel Industry
It's pretty safe to say that one of the things many people around the globe have missed the most in the past year has been the opportunity to travel and discover new places. But what is the actual future of the travel industry? And, will mass tourism resume any time soon?
With COVID-19 still affecting free movement and the first vaccination campaigns currently being implemented in different regions, we are all wondering when it will be possible to leisurely hop on a plane and obsessively complain about jet lag again (yes, that too).
We spoke to Todd Handcock, President, Asia Pacific of Collinson, the travel experiences company that owns the luxury Priority Pass lounges and the largest lounge network in the world, about his predictions on the future of the travel industry and the people behind one of the most affected sectors anywhere in the world.
When do you see the global travel industry fully recovering after the pandemic?
As we look forward to what 2021 may bring, I think itâs fair to say that most of us are excited about the prospect of widespread vaccine distribution and the end of the pandemic. However, thereâs still a complex road ahead of us. Every country will have its own vaccination journey, and when you add travel into the equation, there will also need to be clear and agreed protocols in place for countries to be able to verify vaccination records from overseas travellers. Countries wonât be ready to loosen travel bans and quarantine periods until they can trust the health data. This is why collaboration between governments, the travel industry and wider businesses remains critical â in order to set-up an effective infrastructure that enables the long-term, safe return of global travel.
The past year has brought new innovations to travel, in an extremely short time frame. Within just a few months, we saw the launch of airport testing initiatives, like the pre-flight airport testing Collinson has set up at the UKâs Heathrow, Stansted, Luton, Manchester and East Midlands airports. There are also digital health passport trials like CommonPass, which will continue to play an important role in verifying testing and possibly vaccination records. The future of travel wonât look exactly like it used to, but weâre hopeful that a safe and effective recovery isnât too far off!
Do you think it will happen by region or continent?
Every region, and even country, will have its own path to travel recovery. Even now, travel looks very different across the world. The United States saw a surge of Christmas travellers with over 1 million people passing through airport security checkpoints, while around that same time, just across the Atlantic, the UK found itself cut off from over 40 countries worldwide.
Here in Asia Pacific, weâre leading the way in terms of exploring safe and effective travel bubbles, but the unpredictable rise and fall in case numbers has impacted these. Though many will have been disappointed to see the Hong Kong x Singapore bubble put on hold, health and safety must come first.
Iâm excited to see more opportunities for testing in Asia Pacific to get people flying again and safely reduce or eliminate quarantine periods. Our region is home to some of the most voracious travellers anywhere in the world. Travel is key to how we do business and how we spend our free time. Certainly in a place like Hong Kong, we all know too well by now â we canât simply hop in the car or on board a domestic flight. Testing will help enable Asiaâs travel lovers to get back to doing what they love, while we await the positive impact of the vaccine.
Can you share with us your predictions on the future of travel industry?
The travel recovery wonât be immediateâŚbut I do think it will be better than ever before.
One reason is that not being able to travel has made us appreciate the ability to do so â and what it affords us â more than ever before. Be it exploring new countries and experiencing different cultures, or spending time with loved ones, I believe weâll each love the journey that bit more.
The other being that the travel industry was ripe for innovation pre-COVID, and I can see a continuation and expansion of changes weâre already seeing to the travel experience. In many senses, COVID has been the catalyst for the industry to evolve. When travellers return, theyâll get more robust health and safety measures, along with a better all-around journey thatâs designed to meet their needs â think pre-booked security time slots to avoid the queue; new artificial intelligence (AI) tools that speed along the check-in process; and digital solutions that let travellers order food, book a lounge space and shop for duty-free products â all from the convenience of their smartphone.
Airports are increasingly becoming destinations in themselves â think Changiâs âThe Jewelâ. Thanks to COVID, weâll see a renewed focus on enhancing the end-to-end travel experience, focused holistically on wellness, comfort, safety, leisure, entertainment and so on.
How has the pandemic impacted travel and tourism?
We all know the big numbers: global passenger numbers plummeted over 60% in 2020 and as much as 95% in some months, according to the International Air Transport Association (IATA).
One side of the story we donât see as often is the impact to people who have continued to travel despite the pandemic, and people who continue to work in the industry. We recently spoke with a number of hardworking frontline lounge staff at Priority Pass lounges in four airports around the globe, to learn more about their challenges during COVID-19 and how theyâre changing for the future. You can check it out in the Lounge Legends video. Itâs a behind the scenes look at the impacts of the pandemic on travel, and itâs a great reminder of the human touch and connection that make travel special.
Is travel as we know it dead?
Despite COVID knocking traveller confidence, the desire of people in Asia to travel remains. Tourists want to get back in the air, employees want to return to business as normal, and families want to reunite. In fact, a survey we conducted recently â which received responses from over 22,000 travellers globally â revealed that 71% percent were at the time ready to start flying again either immediately or within the following three to six months. This was a clear demonstration that â as long as travel can be done safely â people are enthusiastic about getting back to doing what they love.
How has Collinson adapted throughout the past year?
Leveraging our 55 years of experience in the medical assistance sector, weâve spearheaded COVID-19 testing initiatives for major airlines globally, as well as pre-flight airport testing at the UKâs Heathrow, Stansted, Luton, Manchester and East Midlands airports. This is helping many of us to return to the skies once more. Weâre continually looking at where we can bring testing to more people in more parts of the world, especially as we know that vaccine rollout and verification protocols wonât happen overnight. And that vaccination and testing will likely co-exist for some time.
In the past year weâve also amped up our efforts to create a better airport experience for travellers. Much of this is happening via Priority Pass, our airport lounge and experience programme. Health and sanitation are baseline critical, but beyond that, there are a raft of contactless solutions arising for in-lounge travellers, letting them order food, drinks and even duty-free shopping straight from their mobile device, to be delivered to them in the lounge. Innovations like these give travellers a more contactless airport experience, while at the same time connecting them to the exciting and luxurious aspects of travel theyâve always loved.
What are some of the present and future projects?
Weâre continuing to work on testing initiatives to make air travel in many parts of the world more safe, convenient and accessible. Weâre also partnering with CommonPass to run trials on their Digital Health Pass â essentially a global framework that can be used by countries to ensure that passengers are safe to travel and personal data remains protected. These are all steps towards ensuring the safe and sustainable return of global travel, to compliment progress made around vaccines.
Another key focus is helping businesses meet duty-of-care obligations to their employees. Business travel has changed beyond recognition and companies need to update their travel risk management strategies accordingly. A positive side effect of 2020 is that business traveller wellness has found its way to the C-suite agenda. Weâre a trusted provider of medical and security assistance, so Collinson is now focused on helping companies address the complexities of COVID-era corporate travel, including fluctuating restrictions and employeesâ physical and mental health.
What do you personally miss the most about travelling?
As a Canadian national, Iâve missed being able to travel and see family and friends the most. I also really enjoy travelling and meeting colleagues, customers and partners as part of my role with Collinson. I believe in-person meetings will always play an important role and truly add real value. Video-conferencing has a place in the future but it can never replace face to face engagement.
Weâre aware that many companies are reliant on their employees being able to travel and conduct meetings in person, so weâre excited to launch our new COVID-19 Business Solutions in the coming months â which combine regular COVID-19 testing, a 24/7 medical helpline and Priority Pass lounge access â both to support companies in addressing the complexities of COVID-era corporate travel, and help ensure travelling employees feel safe and supported by their employer.
If you could go anywhere right now, where would it be?
Thatâs a tough one. I would love to ski in Whistler with my three sons and family who are all in Canada, and I would also love to go to the Maldives to dive with my wife, Jay. I look forward to doing both in the near future.
(Hero Shot: Marc Taraz Steiner)
The post Todd Handcock of Collinson on The Future of The Travel Industry appeared first on Prestige Online - Hong Kong.