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Star Footballer Son Heung-min is TUMI’s Newest Brand Ambassador

tumi alpha bravo son-heung-min

Tottenham Hotspur’s Son Heung-min scores yet another goal. This time, off-field as TUMI’s newest brand ambassador for the Alpha Bravo collection.

Son Heung-min has been having a pretty amazing year.

From receiving his seventh and fifth-consecutive “Best Footballer in Asia” award in early January to a surprise, blink-and-you’ll-miss-it appearance in Black Widow (no, really — an eagle-eyed fan unearthed said cameo on TikTok earlier this week), the Tottenham Hotspur F.C. forward and captain of the South Korea national football team is scoring hat-trick after hat-trick.

His latest? A brand-new ambassadorship with TUMI.

TUMI’s Alpha Bravo collection, first introduced in 2010, was launched as a military-inspired complement to the brand’s already impressive line of ballistic-nylon travel staples.

Today, the collection embodies the always-on-the-go, always-on-the-move spirit so intrinsic to TUMI’s core tenet; an Alpha Bravo promise that has since developed from the collection’s genesis to include features like modularity (this particular release is compatible with TUMI+ Travel accessories), sustainability (a nod to recycled fabrics) and durability — as is expected on any TUMI product.

Son Heung-min Stars in TUMI’s Life In Motion Campaign:

The Life in Motion campaign — for which Son stars alongside the likes of Lando Norris, Anthony Ramos and Gracie Abrams — captures a kind of lifestyle so sorely missed in these unprecedented times; a kind of lifestyle that thrives on adventure, newness and the promise of more.

“I’ve been a fan of TUMI for years, so I am excited to join the TUMI Crew as a brand ambassador,” says Son, of his TUMI appointment. “Being a professional footballer, travelling is naturally a big part of my life. It means I need versatile and reliable bags when I’m off the field — and TUMI delivers, especially the Alpha Bravo collection which was made for non-stop lives like mine.”

And with over two dozen new styles in TUMI’s Alpha Bravo collection to choose from, including backpacks, slingbacks, chest packs, briefs, duffles and crossbodies, there’s sure to be one that fits you and your on-the-move lifestyle. Or, you know. Whenever we get to travel again.

Discover TUMI’s Alpha Bravo collection here.

The post Star Footballer Son Heung-min is TUMI’s Newest Brand Ambassador appeared first on Prestige Online - Hong Kong.

Tumi ‘s Newest Lightweight Suitcases Are Made From Recycled Materials

The 19 Degree line's new options are made with over 90 percent recycled materials and have an antimicrobial coating.

TUMI Unveils Premium Capsule Luggage and Travel Collection Inspired by McLaren

TUMI, the leading international travel and lifestyle brand, unveiled its new collection designed and developed in partnership with luxury supercarContinue Reading

McLaren Joins Forces With Tumi for a New Line of Supercar-Inspired Luggage

Each item in the nine-piece collection was designed to incorporate elements from the automaker’s road and race cars.

Tumi’s Victor Sanz on the Future of Travel

Tumi creative director Victor Sanz on the future of travel

The question of when we can travel again is never far from our minds. Our suitcases are gathering dust in the corners of our home and — when was the last time you’ve seen your passport?

Times like these are hard for all, and one would expect, even harder for travel brands. But Tumi, whose core offering ranges from travel bags to everyday essentials, have deftly matched their products with customers’ changing habits with its Spring/Summer 2021 collection.

With a finger on the pulse of the travel industry, we speak to Tumi’s creative director, Victor Sanz, on the future of travel, sustainable design, the opening of Tumi’s first virtual store, and where he’s looking forward to going next.

Victor Sanz
Victor Sanz

Sustainability is a huge part of Tumi's brand. How are you still pioneering this dialogue and what sustainable goals does the brand have for the future?

Sustainability has always been core to the Tumi brand – it’s woven into the fabric of everything we do. Our planet is an astonishing place and we believe it’s our responsibility to preserve it. Our focus on sustainability starts with design and the inherent DNA of the brand that migrates beyond a singular, seasonal function. Tumi is built to last and built to repair – we design products that don’t need to be replaced and are not disposable. By putting excellence and quality first, we ensure that every Tumi product has lifelong purpose. The Tumi global repair network contributes to this goal by empowering products to be used and carried even longer. If something goes wrong, we’ll fix it. If it breaks, we’ll repair it. This means fewer bags end up in the landfill.

On top of this, we are marrying the idea of technology and innovation with sustainability. You don’t have to choose one over the other. We are developing recycled materials and production processes that adhere to our rigorous testing standards and resulting in products that last. This season we are expanding our sustainability products across a number of collections such as the Merge, Devoe, Alpha Bravo and V4 hardside luggage. Look out specifically for the signature Navy Camo print appearing across a few collections which uses post-industrial recycled materials.

Tahoe Bozeman Sling in Navy
Tahoe Bozeman Sling in Navy

As a brand whose core offering are on trunks and traveling bags, has the pandemic affected the company greatly? Has the pandemic changed the brand's strategies in any way?

While Tumi is known for its strong travel heritage, everyday bags and essentials have been a core part of our range for a long time. We create high performing products to elevate all journeys and life on the move. We design to match the shifting habits of our customers and the way those have been affected by this pandemic is no different. Travel has changed and our customers’ lives are more complex today. People are taking shorter journeys like day trips and weekend getaways. You can see how we are responding to that in our new Alpha Bravo Capsule where all the bags turn into two to suit shifting requirements. This season we also introduced bags with hidden secondary bags for grocery shopping or extra space and some that expand or shrink to match the need or purpose.

Do you think the way people are going to travel will change in the future? What trends are Tumi foreseeing? What products will people need?

Travel will naturally change. In a lot of ways, it already has. This pandemic has had a profound impact on us and we will see effects of this for years to come. People will want to protect themselves more. Airlines and other transportation services will have to respond with restrictions and guidelines to help protect the passengers and make their journeys more enjoyable. I also think people will perceive travel differently. They will treasure their time away for leisure or adventure, and will focus on maximizing their experiences. Likely, we will see people continuing to explore their own countries and cities. People will also be traveling to reconnect with family, friends and their community.

Tumi Spring/Summer 2021 collection
Tumi Spring/Summer 2021 collection

In terms of products, at Tumi we are well placed to support the continuous shift in habits. We are designing to simplify life on the move and provide freedom from worry, frustration, and distraction – something we all need more than ever.

You trained in the classical forms of art before moving to industrial design. What would you say your creative approach is?

I always wanted to be a sculptor and have been interested in the arts for as long as I can remember. You can see this in Tumi’s 19 Degree collection where we wanted to create a sculpture that you can go traveling with. The arts still inspire me to this day – I connect with artists, musicians and architects and other creatives from across the world to keep getting inspired.

19 Degree Aluminum International Carry-On and 19 Degree Aluminum Extended Trip Packing Case in Russet Ombre
19 Degree Aluminum International Carry-On and 19 Degree Aluminum Extended Trip Packing Case in Russet Ombre

Travel was a huge part of my creative process in the past. Now that I do less of it, I find inspiration in the connection with creative individuals who are pushing the boundaries in their own industries. Besides inspiration, it’s critical that I understand the customer – the person I am designing for. I need to understand their changing lives and habits, how they move and how they are going to use the product. Finally, I need to create that emotional connection between the product and the customer – it has to look great as well as perform for the intended use.

What is good design to you? Do all designs need to serve a purpose?

The most important thing for a designer is to understand for whom they are designing. Design should not be done for design’s sake but to fit a purpose and simplify the lives of people that interact with it. Good design also needs to last – for the sake of the customer and our environment.

Tumi Devoe Sloan Sling in Navy Camo
Devoe Sloan Sling in Navy Camo

The Tumi Virtual Store is the first of its kind and functions as more than just an online shop. Did you help conceive the project?

The Tumi Virtual store is a great example of how we are migrating and expanding ways to connect with our community. We strive to be wherever our customer is and with this space, we wanted to create something experiential and innovative in the digital realm. From experiencing products in 3D and placing them in your own environment via augmented reality to fun content and social interaction, this store is a natural evolution for the Tumi brand. The motivation behind it goes back to the essence of Tumi: to move forward, push our own boundaries, and find that new environment for ourselves.

Where would you go once the travel restrictions are lifted?

I am very much looking forward to reconnecting with friends around the world that I have not seen for a long time. Africa has been on my bucket list for a long time so that would be a great place to go and explore. Antarctica is another – not many people go there. But there are many parts of my own country that I still need to discover, too. So many possibilities!

Which Tumi bag will you take with you?

I would take the Alpha Bravo Barracks to Africa, it’s very versatile and it can survive all the terrains that I would love to explore with the two-bags-in-one functionality. It’s the perfect bag to explore with.

Tumi Alpha Bravo Barracks
Tumi Alpha Bravo Barracks

The post Tumi’s Victor Sanz on the Future of Travel appeared first on Prestige Online - Hong Kong.

Last Minute Gift Ideas for Mother’s Day

With Mother’s Day just around the corner we thought we’d put together a list of our favorite items that we’re sure will please and indulge one of the most important people in your lives.

The post Last Minute Gift Ideas for Mother’s Day appeared first on Prestige Online - Hong Kong.

Christmas gifts for those who love to travel

We all have that one friend who is constantly jet-setting to distant lands and running out of pages to stamp in their passport. If you're fortunate enough to be shopping for these worldly wanderers, here's our pick of thoughtful gifts that they can take during their next grand adventure.

Images sourced from the respective brands.

[inline_related_article article_id="178743"]

The post Christmas gifts for those who love to travel appeared first on Prestige Online - Hong Kong.

It’s a Wrap: Essential Outfits and Accessories for Your Yuletide Getaway

[caption id="attachment_178829" align="alignnone" width="6669"] On model: Robe, skirt and flats Chanel | Sunglasses Oliver Peoples | Bag Fendi | On trolley: Clutch Dior x Rimowa | Luggage Tumi | Sneakers Sergio Rossi[/caption]

 

[caption id="attachment_178838" align="alignnone" width="3840"] Earrings with beaded rubies and round diamonds, necklace with beaded rubies and round diamonds, swirl ring with oval spinel, bracelet with emerald-cut rubies and diamonds Graff | Dress and clutch Bottega Veneta[/caption]

 

[caption id="attachment_178833" align="alignnone" width="3840"] Shoes Dior | Chocolates Godiva | Historiques American1921 timepiece Vacheron Constantin | Rouge Allure lipsticks Chanel | Bracelet Chanel | Mignardise necklace in pink gold and mother-of-pearl, Star signet long earrings Montblanc | Silk scarf Hermès | 30 Montaigne Bag Dior | Sunglasses Miu Miu | Contes D’Hiver earrings in white gold with round diamonds Van Cleef & Arpels[/caption]

 

[caption id="attachment_178832" align="alignnone" width="3840"] Serpenti earrings in rose gold with rubellite eyes and full diamond pavé; Serpenti necklace in rose gold with rubellite eyes and diamond pavé on the chain and head; Serpenti ring in rose gold with amethyst eyes Bvlgari | Dress Versace[/caption]

 

[caption id="attachment_178861" align="alignnone" width="3840"] Happy Hearts Wings earrings, necklace and bangle in white gold with diamonds | L´Heure du Diamant collection watch in white gold with opal and diamonds Chopard | Green carpet collection bag by Chloë | Sevigny Chopard | Dress Dior[/caption]

 

[caption id="attachment_178835" align="alignnone" width="5952"] Dress Dolce & Gabbana | Sandals Sergio Rossi | Necklace Chanel Eye & cheek palette Laura Mercier (in box) | Shimmer skinstick Fenty Beauty (in box) | Rabbit-fur doll Loro Piana | Edition no. 5 The Macallan | Bag Versace | Rouge Dior Couture lipstick collection Dior | Tenue de Soirée eau de parfum Goutal | Bangles Hermès | Beoplay H9 headphones B&O | Sunglasses Oliver Peoples | Face palette Nars[/caption]

 

[caption id="attachment_178834" align="alignnone" width="3840"] Outfit and accessories Gucci[/caption]

 

[caption id="attachment_178830" align="alignnone" width="3840"] Souvenir d’étoile earrings Montblanc | Constellation manhattan master chronometer timepiece Omega | Hustle cheek palette and studio 54 audacious lipsticks Nars | Dentelle secrète bracelet in white gold with mauve sapphire, turquoise, white mother-of-pearl and diamonds Van Cleef & Arpels | Secret wonder necklace with sapphires, aquamarines and diamonds Harry Winston | Fleur Impérial ring in white gold with one oval-cut red spinel, mauve sapphires and diamonds Van Cleef & Arpels | Secret cluster ring with sapphires and diamonds Harry Winston | Sunglasses Coach[/caption]

[caption id="attachment_178836" align="alignnone" width="4096"] Happy diamonds earrings, pendant and ring in rose gold with diamonds; happy moon watch in rose gold with diamonds Chopard | Dress Hermès[/caption]

 

[caption id="attachment_178837" align="alignnone" width="3840"] Multi-shape diamond bow earrings, necklace, bracelet and ring Graff | Dress Dolce & Gabbana[/caption]

 

Photography Until Chan at UC Workshop

Styling See So

Hair Heather Cheng

Make-Up Christ Lam

Mode; Nathaly K at Quest Models

Poodle Coco Lung

Location Rosewood Hong Kong

The post It’s a Wrap: Essential Outfits and Accessories for Your Yuletide Getaway appeared first on Prestige Online - Hong Kong.

Tumi backpack the ultimate travel companion for Roger&Sons director

Craftsman-at-heart Morgan Yeo relies on his monogrammed Tumi Tahoe Backpack to get him through his busy daily schedule.

The post Tumi backpack the ultimate travel companion for Roger&Sons director appeared first on The Peak Magazine.

Tumi backpack the ultimate travel companion for Roger&Sons director

Morgan Yeo, director of Roger&Sons

Craftsman-at-heart Morgan Yeo relies on his monogrammed Tumi Tahoe Backpack to get him through his busy daily schedule.

For more stories like this, visit www.thepeakmagazine.com.sg.

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