Celebrity Life
Jerry Lorenzo Stealthily Reveals Fear of God x adidas
Though it was plenty surprising to hear that Jerry Lorenzo and Fear of God were departing Nike for adidas it also, weirdly, made perfect sense. Now, just about a year later, we’re finally seeing the fruits of their collaborative efforts and, yeah, it checks out. https://www.instagram.com/p/CY68G7ELNeT/ As revealed to Highsnobiety last year, Lorenzo used Innersect […]
Time to Re-up on Fear Of God & ESSENTIALS x New Era
Brand: Fear of God, ESSENTIALS x New Era Model: 59FIFTY, 9FIFTY Season: Spring/Summer 2022 Price: $50 (ESSENTIALS), $65 (Fear of God) Buy: New Era’s website Editor’s Notes: Fear of God knows what its audience likes. Its cozy homewear capsule, for instance, only complements the ever-popular lounge staples that FoG and its ESSENTIALS sub-label both specialize […]
Fear of God Just Opened a London Shop in the UK’s Biggest Department Store
The space was designed by its founder Jerry Lorenzo, in partnership with Willo Perron of Perron-Roettinger.
Brown Is Still Our Favorite Color, Even After Fall
There are many style codes around the seasons; symbolic red tape around what you should or shouldn’t wear during a specific season. In general, we say ignore the codes and wear whatever you love and whatever makes you feel good. One style code that we’re leapfrogging this year is that brown is the color for […]
Fear of God ESSENTIALS Goes Back to Basics
Brand: Fear of God ESSENTIALS Release Date: December 8 (FoG’s website), December 10 (globally) Buy: Fear of God’s website, select stockists Editor’s Notes: Fear of God‘s low-key ESSENTIALS line is one of its most popular, its easy daily drivers setting the tone for Fear of God’s recent expansion into homewear. The only thing that fans […]
’80s Menswear Is Boss Again—and It’s Never Looked More Current
The period’s loose, easygoing way of dressing is a blueprint for how to dress now.
Barton Perreira x Fear of God Are Back for Round Two
Jerry Lorenzo continues to show his love of Barton Perreira via Fear of God with the launch of a second collection, complete with two new colorways. When Jerry Lorenzo teamed up with luxury eyewear brand Barton Perreira last year on the FGBP.2020 collection, the goal was to celebrate a shared Los Angeles spirit through the lens […]
INNERSECT 2021 Will Give You a Personal Tour of Jerry Lorenzo’s Fear of God Universe
Founded in 2017 INNERSECT has quickly become one of the world’s most influential fixtures on the streetwear and style calendar, with the 2019 edition racking up over 66,000 visitors over just three days. This year, INNERSECT is turning things up a notch. For its 2021 edition, East Asia’s leading art, fashion, and culture event has […]
Would You Learn Japanese for ESSENTIALS’ Latest Drop?
Brand: ESSENTIALS Season: Fall/Winter 2021 Buy: FREAKS STORE Price: ¥16,500 ($150~, long-sleeved T-shirt), ¥22,000 ($200~, hoodie, crewneck sweater, mockneck pullover, half-zip polo, sweatpants) Editor’s Notes: ESSENTIALS can’t go wrong, basically. Everything the youthful Fear of God sub-label releases sells out with the quickness, from retailer exclusives to collaborations. Is it the big logos? The accessible […]
Take a Masterclass in Layering Before Fall Sets in
Every year we stress the importance of layering as we move into the colder months. Not only does it allow you to stack your favorite pieces and play with your silhouettes, but it’s also a useful way to fight the elements during fall and winter. But, while more layers mean better shapes and more warmth, […]
Shop the Best Vans Kicks for Every Budget
We often speak about footwear essentials. Those pairs that every rotation should have. Often, these terms are used out of place, but when they’re used in connection to a pair of Vans, they’re always in the right place. Founded in 1966, Vans has not only become the final word in skateboarding but has also grown […]
Fear of God’s Latest ESSENTIALS Has Hints of Pink
Put your greys and creams away, Fear of God ESSENTIALS is going pink. Jerry Lorenzo likes to keep things simple, with FOG and ESSENTIALS both keeping a concise base color palette of white, cream, grey, black, and brown. When building a wardrobe, especially one that falls under the moniker of “essential,” these are all key […]
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