Celebrity Life

Italian tailoring and Californian apocalyptic sub-culture meet in unexpected ways in the new Zegna and Fear of God collection.

The post Ermenegildo Zegna and Fear of God join forces appeared first on The Peak Magazine.

Italian tailoring and Californian apocalyptic sub-culture meet in unexpected ways in the new Zegna and Fear of God collection.

For more stories like this, visit www.thepeakmagazine.com.sg.

The luxury Italian fashion house, Ermenegildo Zegna, has announced an exciting new collaboration with one of the most coveted high-end streetwear brands Fear of God. The collaboration is set to make its debut on 2 March at Paris Fashion Week. In a recent statement, Fear of God founder and designer, Jerry Lorenzo said that the collection with Zegna was an opportunity for him to expand his creativity. "The name represented elegance, sophistication… So many aspirational things that I've held on to in my subconscious ever since." The collaboration will see Zegna's artistic director Alessandro Sartori and Lorenzo come together to create a "cross-pollination" between the two brands” by incorporating fine tailoring fused with a modern streetwear aesthetic.

Lorenzo continued to tease the collection by saying that it will bridge the "gap" between streetwear and tailoring and create pieces that will "speak to both languages." Artistic director of Zegna Alessandro Sartori also stated his interest in collaborating with Lorenzo, adding, “My design studio at Zegna is an ongoing experimental laboratory, where we merge innovation, craft, and techniques to conceive garments starting from designing fabrics. Zegna and Fear of God are both inspired by the same sentiment towards a unique craftsmanship, giving life to a new form of hybrid elegance and independent style.”

With the collection debuting as Paris Fashion Week ends, don’t expect a runway show. Instead, the collection will be unveiled via a special event. Stick with us for more details as they become available.

 

View this post on Instagram

 

Ermenegildo Zegna announces a collaboration with @fearofgod founded by @jerrylorenzo. The creative partnership presents an opportunity to merge Zegna’s tailoring expertise with Fear of God’s elevated streetwear. Launching Fall 2020. #FEAROFGODxZEGNA

A post shared by Zegna (@zegnaofficial) on Feb 2, 2020 at 9:27pm PST

The post Ermenegildo Zegna Announces Collaboration With Streetwear Label Fear of God appeared first on Prestige Online - Hong Kong.