Celebrity Life
All About the B-Corp – the New “It” Certificate for Fashion
“Fashion is drowning in industry initiatives, certifications and standards,” says Sonia Hylling, a Circular Economy and Sustainable Supply Chain Strategist. As The Dreadful 20s (just coined it) roll on – the climate burns; social and worker issues simmer; the spectral pandemic looms; and global supply chains creak – it seems we are dying a death […]
Is Fashion Finally Beginning to Respect the Intern?
Thanks to some ongoing policies, there are indications that the creaking, fashion machine is finally giving interns a reason to be optimistic.
Influencers in China Are Irreplaceable
Our latest research, presented in ‘The New Key Opinion Leader is Here’ report — written in partnership with Tony Wang and with data from TD Reply — evaluates how a new generation of Chinese Key Opinion Leaders (KOLs) are growing up on a different set of platforms and changing the rules of influencer marketing. We […]
The Best Influencer Strategy Is Building Community
Our latest research, presented in “The New Key Opinion Leader Is Here” report — written in partnership with Tony Wang and with data from TD Reply — evaluates how a new generation of Chinese Key Opinion Leaders (KOLs) are growing up on a different set of platforms and changing the rules of influencer marketing. We call […]
Who is Changing the Rules of Influence in China?
Our latest research, presented in the The New Key Opinion Leader is Here report evaluates how a new generation of Chinese Key Opinion Leaders (KOLs) are growing up on a different set of platforms and changing the rules of influencer marketing. We call them Cultural Opinion Leaders (COLs). Driven by Gen Z culture, COLs will set the […]
How Much Is a Sneaker Collaboration Worth Anymore?
Scarcity, high barriers to entry, and authentic storytelling are what make sneaker collaborations so special — for brands, consumers, and collaborators alike. In the past, when sneaker collaborations were announced or set to be released, there was a tangible excitement in the air. Collaboration lies at the core of sneaker and streetwear culture, yet in recent times, […]